Subscribers from giveaways are people interested in the product; they are more likely to shop with you. To do that, the company opens the email with a relatable copy suggesting you buy your mom a personal, custom gift this year instead of flowers and chocolates. May 24, 2022 With well-written giveaway emails, you can do that and much more. Some are proven examples from other successful campaigns, and some are creative ideas to inspire you. Cheers to New Year's Deals! Use subject lines that remind recipients that they signed up for the contest/giveaway. 2. How to Write Actionable Emails For Your Giveaway Audience - UpViral The copywriting in this giveaway email makes you feel like Recess performs an act of kindness by offering you all these gifts. 2. By following these tips, you can write giveaway email subject lines that will help ensure your messages are opened and read. Crate & Barrels giveaway has a high-effort entry for participants, but if your brand has a strong social media presence, Instagrammable products, or an engaged audience, you should try this strategy. How to create effective email subject lines with examples Effective giveaways, like Proses, can also help turn subscribers into customers, and this email is an excellent example of that. The Leukemia & Lymphoma Society: #GivingTuesday is today! Be grateful. This is no ordinary giveaway; its for loyalty members, and it comes at a price. They'll read the subject line, maybe the first sentence of the email, and then scan right through all the body copy to the postscript. At Yoga Inc. if ($('#abandoned-cart-trigger').length) { A good subject line will entice recipients to open your email, while a bad one will cause them to delete it without reading it. 100 Valentine's Day Email Subject Lines to Make Your Audience Swoon As a result, the subject line sets the right expectations, lures users in, and ensures high open rates. 52 Survey Emails ideas | surveys, best email, email design - Pinterest Don't use clickbait. newDocumentReady(function () { Example #2: Pitch: + the actual headline of your story. A Letter from the Owner (World Letter Writing Day, September 1) 35. 2. A giveaway involves distributing free merchandise or services for promotional and marketing purposes. 5. This helps to build much-needed trust in a contest. To ensure successful email campaigns and boost engagement rates, it's important to follow email subject line best practices, including: Make it personalized. Appeal to your target audience by name, let contacts know the exact number of points theyve earned, try to catch their drift, and show how giveaway can benefit them. Add your recipient's name. Join our free newsletter to get unlimited access to all startup data. Check out our guide on how to define The Best Time to Send Email Newsletters for Black Friday and Cyber Monday to get some valid insights. Along with promotional, transactional, and informational newsletters, the giveaway email can be a real boost for business. Charlotte Tilburys Loyalty Quiz Email. Propel revenue growth while spending less time designing and managing emails. 5. While doing that, Ive also seen hundreds of emails promising a trip to Bali in my inbox. Visit our library to install one of our pre-built workflows or for some killer marketing inspiration. Next, Prose introduces its giveaway by framing it around Mothers Day: The prize is straightforward: a gift basket you can win for your mom (or yourself.) They let you speak to your audience one-on-one, fuel their interest, and increase engagement. Tip #2: Personalize it by using the person's name. Knowing that its too late to shop for physical Mothers Day gifts, the company recommends a digital option in the remainder of the email. KSL Deals: Save 10% with Promo Code: Christmas10, Musicians Friend: Perfect last-minute gifta gift certificate, Give great gifts that give back with our incredible Christmas discounts. Were giving them away for free! 2. Fuel their interest with some promotional emails. The Last Chance header does its job perfectly. Sports Authority: Hurry, Only Hours Left for Cyber Monday Savings! We collect and analyze the data from every case study and give you that data. (MACYS), Shutterfly: Just 3 days: get 50% off + NEW Disney Frozen Stockings, Inspire a kiss under the mistletoe with these romantic holiday destinations, Ring in the holidays wearing elegant Christmas jewelry, Groupon: Groupons Most Wanted This Holiday Season, Make room under the tree for cash-saving Christmas fun. Make them feel important and try to find a way to get them deeper into the brand. When accessibility is taken into account, this approach can produce outstanding results. Contrary to popular belief, giveaways arent only for growing your email list or social media followers. If you want to use giveaways as a long-term, sustainable solution, go with smaller prizes that are relevant to your store, rather than costly giveaways, attracting freebie-seekers. Forever 21. I'm Pat Walls, the founder of Starter Story. Join our community & build a profitable business in 5 weeks (next cohort starts Spring 2023). "Limited-time offer: free gift with your order.". west elm: VERY MERRY CHRISTMAS SALE Up to 60% off select styles. Good segmentation will help to bring actual benefits to the brand, achieve its primary goals in an increasingly small window of time, and, of course, onboard qualified leads. Make it short and sweet so that mobile users can get the entire pitch. Email Subject Line Best Practices - Questline Digital LOccitanes No-Purchase-Necessary Email, 4. OFFICIAL RULES. Become a premium member to get full access. "How I Got Over 942,000 YouTube Subscribers (And You Can Too)". "Summer's in the Bag ". } It is positive, promising, and it includes action and powerful words that appeal to the audience. Third, the team uses the inverted pyramid principle. One of the easiest and most effective ways to do this is by changing the sender's name to YOUR name or someone in the company that is well known. 20 Best Email Subject Lines For More Clicks [Categorized] Lets dive into its basics and find out how giveaway emails can work for your brand. Finish Line: Black Friday Doorbusters END TODAY. We just need your email: Join our free newsletter to get access now. The latter, by the way, has a powerful phrase, Enter to Win.. BevMo! Stretch your payments for 6 months, Travel Channel: Travels Best Holiday Attractions 2014/, Framebridge: Last chance for free shipping on Christmas gifts, LOccitane: New Years Resolution: Revamp Your Ritual with $20 OFF. When you click the emails call to action, Charlotte Tilbury takes you to a landing page, where youre asked a single qualifying question: A quick Google search gives you the answer. They send this email at the peak of staying-at-home months with the subject line hard times call for easy giveaways: In it, Recess explains why its running the giveaway and how it could help you look and feel better during these times. New Year Savings to Renew You! Fair enough. Why Your Ecommerce Brand Needs an RFM Analysis (And How to Do It). Choose a prize that creates a genuine interest in the company and compels new contacts to stick around after. Check Back Tomorrow To View the Deals! 75 Valentine's Day Email Subject Lines To Fall In Love With. Happy Valentine's Day. How to Promote Your Giveaway with Email Marketing - Easypromos 103+ Best Giving Tuesday Email Subject Lines Ideas 157 of the Best Email Subject Lines We've Ever Seen - HubSpot Do you need these subscribers? How to Announce a Social Media Contest Winner | ThriveHive Just Give: Gifts that do goodand feel good, Doug Smith Subaru: Share the Love with your Community. [Brand Name] - MERRY CHRISTMAS - FREEBIE - 50%OFF - NEW LICENSE. Always send Thank You note to all the participants at the end of the contest. With one winner drawn every day, your chances are highas long as you place an order. And we are asking more every day. Giveaway winners announced!" . There are two pitfalls of running giveaway email campaigns. Follow @[brand] and RT this post to enter our latest giveaway, You wont believe what were giving away this week!, One lucky winner will take home this amazing prize!, Win a [prize] in our exclusive giveaway!, Feeling lucky? Avoid spammy subject lines like "FREE BOAT GIVEAWAY!!! Includes more than 100 components to help you create custom emails templates faster than ever before. Personalize the subject line. Cheers for subscribing! With your target audience, email marketing service, and giveaway builder in place, your next step is to choose a prize that resonates with your audience. VOID WHERE PROHIBITED BY LAW. Give clear instructions in your email, make it easy for people to join, and keep your prize relevant to your brand. According to a survey, an average American professional gets around 50 emails in a day. This could be YOU holding [insert prize]. Take a look at this exclusive giveaway example by Charlotte Tilbury: The first thing you see in Charlotte Tilburys giveaway email is the pre-title Loyalty Member, which immediately sets the tone for the offer. This giveaway email example from Greenworks features a traditional take on this type of campaign. Email subject lines for networking. If you're planning on adding giveaways to your marketing strategy, here are some of the best email subject lines for inspiration. After interviewing 4,409 founders, heres my biggest takeaway: Building a business is simple, but its not easy. Our useful services seamlessly integrated with each other and our products to get you to the finish line faster. Choose the best prize for your target audience. Subscribe & get entered automatically, WIN a [prize] just by liking this post!, TAG a friend who would love this [prize]! It is big and bold. Consider the length. You can also be straightforward about the giveaway! Next, you will likely need to obtain some personal information from your recipients. 229+ Attractive Hair Salon Slogans & Taglines 129+ Attractive Bike Slogans & Taglines ideas 213+ Best Animal Abuse Slogans & Taglines ideas. The giveaway newsletter from ATD Attraction easily drives traffic to the website, gets contestants excited, and turns contacts into brand evangelists. There is always a final word in such contests that should show your appreciation to all the contestants and serve as a token of gratitude. In fact, Crate & Barrel has a dedicated landing page for curated user submissions: Each photo shows the companys products in use to help shoppers better visualize these products in their home settings. Selected or potential winning "authorized account subscribers" may be required to provide Sponsor with proof that they are the authorized account holders of the email addresses associated with the applicable Entries. Here's a novel idea a subject line that says you're reaching out "just because it's the holidays.". (2) What were the exact steps to build it? All Rights Reserved. It should include action words to give contacts the motivation to enter the challenge. Announcement email subject lines should be excitable but not spammy.